Deep Dive: Unlocking Saudi Arabia: Market Entry, Investment & Ecosystem Insights

This Deep Dive  is designed to equip Belgian tech startups and scaleups with the insights and connections needed to explore and enter the Saudi Arabian market. Driven by a fast-paced innovation mindset and backed by significant public and private resources, Saudi Arabia offers strong opportunities for international companies ready to scale.

For this session we are very pleased to count on the support of Saudi Aramco, a major innovation player, including its initiatives Wa’ed Ventures and LAB7.

The session will provide practical perspectives on doing business in the Kingdom, as well as an introduction to its rapidly evolving tech ecosystem. Special attention will be given to priority innovation areas, including digital transformation, energy, smart industry, and emerging technologies, where Belgian expertise can make a strong impact.

This workshop also serves as a preparatory step for companies interested in participating in the upcoming Belgian economic mission to Saudi Arabia (21–27 November 2026), presided  by Her Majesty the Queen, helping participants position themselves to seize opportunities and maximize their impact during the mission.

DATE
Apr 30, 2026 12:00 PM
Starts at Apr 30, 2026 12:00 PM
Max. 20 participants
LOCATION

Ravensteinstraat 4, 1000 Brussels

(List price: 1,515€. If your company meets the eligibility criteria and is a Flanders based company, VLAIO and our supporting partners will bear 95% of the cost.)

12:00 - 12:30
Welcome and light lunch
12:30 - 12:40
Welcome & introduction Agoria / Scaleup Flanders

12:40 - 13/30
FIT (Albert Feytons) & hub.brussels (Ghislain Breydel)

How to do business in Saudi Arabia – Belgian perspective

- Experiences of Belgian companies active in KSA

- How FIT and hub.brussels support market entry and growth

13:30 - 14:15
Saudi Aramco

How to do business in Saudi Arabia – Local perspective

- Navigating the Saudi business environment

- Introduction to the tech ecosystem in Saudi Arabia (Riyadh & Dhahran)

14:15 - 14:30
Break
14:30 - 15:15
Saudi Aramco

- Introduction to Lab7

- Introduction to Wa’ed Ventures & Aramco Ventures

- Investor testimony: Nicolas Van Lierde (Wa’ed Ventures)

15:15 - 15:30
Belgian Agency for Foreign Trade

Royal Mission to Saudi Arabia (21-27 November)

15:30 - 16:00
Testimonial by Ruben Miessen, CEO & Co-Founder at LEGALFLY
16:00 - 16:30
Company testimonial (TBC)

16:30
Networking drink
  • Get key insights on entering and scaling in Saudi Arabia
  • Meet top players, including Saudi Aramco and its ecosystem
  • Prepare for the Belgian economic mission (Nov 2026) and maximize your impact
LOCATION

Ravensteinstraat 4, 1000 Brussels

DATE
April 30, 2026

(List price: 1,515€. If your company meets the eligibility criteria and is a Flanders based company, VLAIO and our supporting partners will bear 95% of the cost.)

Cancellation Policy
Cancellation Policy

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